Wednesday, August 03, 2005

I Can't Find a Signal!!!!!!!

I pulled into Harlan, Kentucky yesterday afternoon and immediately walked into the Cingular store on the town's main street. I hadn't been able to get a signal on my phone for an hour and a half and, in my business, that's a bad thing.

I walked up to the woman at the counter, holding my cellphone - I have Cingular (AT&T Wireless) cellular service - and asked, "Can you get a signal here?" I thought there must be a secret to getting service if there was a store selling it deep in the mountains.

The woman looked at me and replied, "No."

A cell phone store where you can't get a cellular signal. I felt like passing on to her some of my marketing experience. "Don't try selling ice cubes in Iceland or sand in the Sahara."

Or cell phones where there is no service.

But I was in a hurry.

"So where do I have to go to make a call?"

"Go back to the lat (that's light to those of you who don't speak mountain) and turn left. You should git a signal when you git to the Pizza Hut. But some days are better 'n others."

Darned if she wasn't right.

I made my calls. I picked up my accumulating voicemails. I sat in the car sweating like crazy.

But I got a signal! In Harlan, Kentucky!

I bring this up for a reason. Tom Friedman, writing a column for the New York Times, wants our politicians to do something about the problem - but for those like him who live in the big city.

Calling All Luddites
By
THOMAS L. FRIEDMAN


I've been thinking of running for high office on a one-issue platform: I promise, if elected, that within four years America will have cellphone service as good as Ghana's. If re-elected, I promise that in eight years America will have cellphone service as good as Japan's, provided Japan agrees not to forge ahead on wireless technology. My campaign bumper sticker: "Can You Hear Me Now?"

I began thinking about this after watching the Japanese use cellphones and laptops to get on the Internet from speeding bullet trains and subways deep underground. But the last straw was when I couldn't get cellphone service while visiting I.B.M.'s headquarters in Armonk, N.Y.  
He goes on to say Congress should fix the problem.

I'll not hold my breath.