It's the message that's the important thing. Not the fact that we had to make stuff up in order to make the point:
A fear-inducing advertisement, posted around New York City, warning that too much sugary soda will give you diabetes and cause you to lose limbs has come under scrutiny because the amputee in the poster lost his leg due to Photoshop, not diabetes.
For the love of God.
* As you might guess, Michael "Goebbels" Bloomberg is behind this.