Whoever he is, he isn't very bright.
First rule in corporate marketing management: Don't get caught in a fight that has nothing to do with the product you're peddling.
Someone should have told the Democrat who runs the Wendy's/Arby's Group:
Arby’s resorts to blocking conservatives on Twitter
Because conservatives have been tweeting bad things about its president's decision to go after Rush Limbaugh.
As it turns out, Arby's liberal-smooching announcement that it wouldn't advertise on Rush's show didn't reveal the fact that Arby's doesn't advertise - nor has it ever advertised - on Rush's show anyway.
Conservatives everywhere are doing that.
So Hala Moddelmog, president of Arby’s Group, Inc., thinks he's done his stockholders a favor by picking a fight with millions of potential customers.
Way to go, genius. Any other bright ideas?